
The disconnect between hype and reality in the artificial intelligence sector has never been starker. In July, a widely cited MIT study claimed that 95% of organizations that invested in generative AI were getting “zero return,” highlighting the challenge of achieving a positive generative ai return on investment [1], fueling widespread skepticism. This data point casts a long shadow over the trillions being poured into Generative AI. To understand what is generative ai, it refers to artificial intelligence systems capable of creating new content like text or images, a topic further explored in ‘AI Intellectual Property Law: Disney-OpenAI Deal Redefines Copyright War’ [2]. The whispers of an AI bubble, a phenomenon reminiscent of the dot-com era as discussed in ‘ChatGPT...








